Saks, UCSD Cancer Center Team Up Against Breast Cancer
 

Sept. 7, 2000

You can ‘shop ‘til you drop’ and make an important financial contribution to breast cancer research at the same time!

Once again, UCSD Cancer Center and Saks Fifth Avenue stores in San Diego and La Jolla are teaming up against breast cancer in a kickoff for Breast Cancer Awareness Month. As part of Saks’ nationwide campaign called “Fashion Targets Breast Cancer,” the local stores will donate 2 percent of sales for all purchases made from September 21 to 24 to breast cancer research at the UCSD Cancer Center. Several corporate partners have committed to match the amount raised.

A highlight of this year’s event is “Portraits of Hope,” a photo exhibition featuring local women and a man who are living with breast cancer. The images will be displayed in the Fashion Valley store windows from September 18 to 26. Those featured represent a broad ethnic, religious and geographic cross-section, underscoring the fact that breast cancer knows no boundaries. The models are Bruce Boland of San Diego, Phyllis Coleman of Poway, Arlyne Draper of Escondido, Dani Grady of Coronado, Jeanne Jones of La Jolla, Sue Kalish of La Jolla, June Kuplean of La Jolla, Dr. Willa Ramsay of La Mesa, Belle Reed of La Jolla, and Susan Shinagawa of Spring Valley.

Several special events, all free and open to the public, are planned throughout the four days at the Saks Fifth Avenue stores in La Jolla and Fashion Valley Mall. These include a “Taste of San Diego” cocktail party from 6 to 9 p.m. Thursday, Sept. 21, at the Fashion Valley store; a “Portraits of Hope” luncheon and seminar, hosted by KGTV’s Kimberly Hunt and featuring UCSD breast health specialist Anne Wallace, M.D., from noon to 2 p.m. Friday, Sept. 22, at the La Jolla store; a breakfast seminar featuring UCSD breast imaging specialist Linda Olson, M.D., from 10 a.m. to noon Saturday, Sept. 23, at the Fashion Valley store; and numerous trunk shows, makeovers and special offers throughout the weekend at both locations. Windstar Cruises has donated a 7-day cruise for two to encourage participation in the Saks event.

“We would like to encourage all members of the community to turn out for this important event,“ said Lee Goldberg, co-chair of the event with Jeanne Jones, a breast cancer survivor. “While it is based in the fashion arena, this event is not just about shopping. The ‘Fashion Targets Breast Cancer’ event is a wonderful opportunity for everyone to contribute to serious efforts under way to conquer this insidious disease. One hundred percent of the proceeds from the two Saks Firth Avenue stores will go directly to the UCSD Cancer Center Foundation for support of research and treatment of breast cancer.”

In addition, several items created just for the "Fashion Targets Breast Cancer" event will be available for purchase, with all or a portion of those proceeds benefiting breast cancer research.

For further information, and to reserve space at the cocktail party, breakfast or luncheon, call Debbie Case, Saks Fashion Valley, 619/260-0030; Kay Warriner, Saks La Jolla, 858/551-6100; or UCSD Cancer Center Foundation Office, 858/822-0023.

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Media Contact:
Marilynn Boesky, (858) 274-5300        RETURN TO UCSD HEALTHBEAT
Nancy Stringer, (619) 543-6163